Quality B2B leads

Approach, pricing, lead profiles, and results

Our approach to B2B lead generation

In B2B lead generation, complete understanding of the end buyer is the only thing that really matters. The world moves fast and constantly breeds innovations, which makes the majority of buyers feel lost. As a result, selling B2B products and services is not really a sales problem - it's an education problem. That's why marketing is so critical here. The purpose of B2B marketing is to raise the awareness of you prospects. How fast you can scale really boils down to how fast you can educate your prospects. Without higher awareness, information about your products and services will be just an interesting noise. Fortunately, from LinkedIn's Inmail through Facebook Canvas to Twitter's Conversational Ads, online marketing gives you wonderful tools to reach and engage B2B prospects in a relevant way, and make them excited about your B2B products and services. If being relevant and helpful to your prospects seems like a strategy you want to use to acquire qualified B2B leads, start working with us. Sign up and launch your B2B lead campaign in just a few steps.

Great Solutions

Define lead

Specify criteria for leads in terms of demography and engagement

Discover market analysis

Launch campaign

Sign up and start lead generation campaign

Discover innovative ideas

Grow faster

Turn leads into contracts and revenue

Pricing for custom lead profiles

Specify the desired profile of B2B leads. Instantly get a quote for the leads of this profile. Sign up, start your campaign for free and pay only for the leads that match your profile.

Which size of the company do you want the leads to be employed at?
Which size of the company do you want the leads to be employed at?
What career stage do you want the leads to be at?

Lead behaviours

Do you want the leads to schedule sales consultations with your business?

Customer background

The longer your company is actively operating, the more it can reduce lead acquisition cost.
The greater the current social media following, the higher chance of greater reach for the same amount of money, hence reduced lead acquisition cost.
Additional signup incentives accepted in your company:
Free product trial can be an effective incentive for B2B product business, and hence can positively impact lead acquisition cost.
Expert team members typically build trust and attract more engagement, and hence lead acquisition cost.


Choose the lead payment scheme that best matches your lead quantity requirement.

Campaign budget summary

Total, all-inclusive budget to generate the requested quantity of leads that match the profile.

Total budget

Sign up to start acquiring leads that match your profile.

Need some help creating your lead profile? Schedule a call with us!

Pricing for predefined lead profiles

If you're not absolutely sure about your own lead criteria, we encourage you to use our ready-made lead profiles. Campaigns for predefined leads are launched within 7 days (instead of 14 as in custom lead profile campaigns). As always, the lead cost is flat and already includes media buying. You only pay for leads that match the profile and have passed the quality control.

Managers or directors of 100+ person companies interested in artificial intelligence and machine learning services

€122 per lead

Managers or directors of 100+ person companies interested in cloud-based security solutions or Java development services

€128 per lead

Managers or directors of 100+ person companies interested in marketing or sales technology

€140 per lead

Managers or directors of 100+ person companies based in Poland, interested in artificial intelligence services

€88 per lead

Managers or directors of 100+ person companies based in Poland, interested in Ruby on Rails development services

€90 per lead

Employees of 50+ person companies based in Poland with a slight interest in IT products or services

€23 per lead

3 rules of cooperation

There are three things you need to keep in mind working with us. Take a look below.

7 or 14 days

We deploy your inbound lead generation campaign within 7 days (predefined lead profile) or 14 days (custom lead profile). That's how much time we need to create the content and set up campaigns.

5 leads

We invoice you for every 5 qualified leads, after they've been sent to you. If the campaign fails to deliver leads or delivers unqualified leads, you don't pay anything. If you think you've received a substandard lead which does not meet the criteria, we'll ask you to report it. If our review confirms your complaint, we won't invoice the faulty lead.

10 days

Qualification period typically takes 7-10 days. That's how long it takes for a cold prospect to engage with content, become a qualified lead, and be sent to you. The leads that bounce along the way or don't start engaging will not be sent.

Client header right image

Relevancy and value

Every lead walks a long journey before it completely fulfills the criteria. Our focus is on making this journey a relevant experience that adds value. Check one of our sample strategies and learn more about our approach to lead generation.

Take a look at channels, contents, and tactics typically used in our B2B lead generation strategies.


LinkedIn (InMail, Sponsored Content), Facebook (Lead Ads, Boosting, Banners, Canvas, Messenger), Google Ads (Lead Ads, Text and Banners), Twitter (Promoted Tweets, First View, Website Cards, DM Card)


Native articles, landing pages, quizzes, PDF and video case studies, e-books, checklists, cheat sheets, referrals, testimonials, webinar invitations, audit offers


E-mail marketing, SMS marketing, push notifications, message sequences, chatbots, remarketing, demo call booking

Quality first

High lead engagement without a clear match with your lead criteria is noise. That's why we only charge for leads that match your profile and pass our quality control. We use 3 steps and 8 tools to ensure high lead quality. Take a look.

Grow with us

Inflow of quality leads is critical for stable growth. We've managed to provide thousands of engaged leads to our clients - startups, software houses and enterprises, and helped them scale in a predictable manner. The chart you see shows an actual leadcount growth strictly from our campaigns. Read up on more success stories too!

Client Testimonials