Google Tag Manager setup

Approach, scope, pricing, and results

Google Tag Manager setup: our approach

The key element of Google Tag Manager implementation is a proper account structure and tidiness. We extensively use Tag Manager variables and clearly named tags and triggers. Firing rules are created with optimised loading time in mind.

Great Solutions

Choose the service scope

Choose the scope that best matches your needs (essential or complete)

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Let's begin

Get your Google Tag Manager setup ready in 2 (essential scope) or 4 weeks (complete scope)

Service scopes and pricing

Take a look at the two possible scopes for this service: essential and complete. Essential scope works best for smaller companies and startups. The larger the marketing budget, the more sensible it will be to choose the complete scope. Notice that both scopes vary significantly in terms of delivery time.


2 weeks

For small companies and startups

1500flat fee

  • Implementation of Tag Manager
  • Migration of marketing technologies to Tag Manager
  • Basic e-commerce tracking


4 weeks

For big and fast-growth companies

3000flat fee

  • Implementation of Tag Manager
  • Migration of marketing technologies to Tag Manager
  • Basic e-commerce tracking
  • Enhanced e-commerce tracking
  • Implementation of up to 6 tracking technologies (e.g. Facebook Pixel)
  • Subdomain and cross-domain tracking in Google Analytics

Look into the details

Let's start working

Choose the marketing services you're interested in, fill in a short form, and let's begin!

Strategy modules

Automation modules

Campaign modules


Make sure all individual services are marked as “No“ to get a correct quote for the complete service.
Total fee

We'll start working up to two days after we receive your submission.

Want to learn more about us before signing up? Book a free consultation with us.

How we consult

In consulting services, we're guided by three principles.

14-day Iterations

To keep things in order, we work in 14-day sprints. Each sprint has a clear deliverables in line with the service scope.

Weekly updates

Short e-mail or a quick call help you stay updated with the progress.

Clear metrics

We set metric goals and track our progress towards them.

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The purpose of our consulting work

In consulting, we're inspired to help you build a marketing growth engine. We define growth engine as a set of highly automated marketing processes that deliver qualified leads in a predictable manner. You can hire us to build the growth engine from grounds up, audit or optimise the specific components of your current engine. We treat a correct implementation of Google Tag Manager as one such component. Learn more about our consulting work.

In particular, we offer marketing consulting services across strategy, automation, campaigns.

Quality first

We specialise is building marketing systems that help you generate highly engaged and qualified leads. Consider working with us on the cost-per-lead basis. We use an authored algorithm for instant quote of the cost of a specific lead profile. We only charge for leads that match your profile and pass quality control. We use 3 steps and 8 tools to ensure high lead quality. Take a look.

Grow with us

There are a few thousand martech tools actively supporting marketers' work. The downside of this approach is that it creates big challenges in managing additional tracking codes and their interdependencies. Google Tag Manager was invented to make it easier to manage multiple marketing tools. It works great up to about 12-15 tracking tools and integrates very well other Google products (e.g. Analytics) making some implementations quite fast (e.g. enhanced e-commerce). To date, we've been deploying Google Tag Manager for startups as well as established companies in SaaS, real estate, software services, beauty, and education sectors. As a result of high quality data, we've managed to provide thousands of engaged leads to our clients and helped them scale in a predictable manner. The chart below shows an actual leadcount growth strictly from our low-level campaign activities and high-level strategies. Take a look at our case studies and success stories.

Client Testimonials

Get in touch

Start a conversation on chat or schedule a call over Calendly. We want to hear from you and help you take your marketing to the next level!