Facebook Ads account optimisation

Approach, scope, pricing, and results

Facebook Ads account optimisation: our approach

Account optimisation makes sense once a significantly large volume of fresh data has been generated since the last optimisation or setup. In this service, we're focused on implementing automations using Facebook automated rules. In addition, ad group parameters and ad creatives are improved using A/B testing engines provided by Facebook.

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Choose the scope that best matches your needs (essential or complete)

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Have your Facebook Ads account optimised within 2 (essential scope) or 3 weeks (complete scope)

Service scopes and pricing

Take a look at the two possible scopes for this service: essential and complete. Essential scope works best for smaller companies and startups. The larger the marketing budget, the more sensible it will be to choose the complete scope. Notice that both scopes vary significantly in terms of delivery time.

Essential

2 weeks

For small companies and startups

1500flat fee

  • Strategy review. Improvements in account structure and objectives.
  • Review of pixel, custom conversions and values. Product catalog and ROAS (e-commerce)
  • Optimisations of ad group parameters (audiences and targeting) in A/B testing mode
  • Optimisation of ad creative in A/B testing mode

Complete

3 weeks

For big and fast-growth companies

2250flat fee

  • Strategy review. Improvements in account structure and objectives.
  • Review of pixel, custom conversions and values. Product catalog and ROAS (e-commerce)
  • Optimisations of ad group parameters (audiences and targeting) in A/B testing mode
  • Optimisation of ad creative in A/B testing mode
  • Setup or review of up to 5 automated rules for budgets and bids
  • Landing page optimisation or setup

Look into the details

Let's start working

Choose the marketing services you're interested in, fill in a short form, and let's begin!

Strategy services

See the details in the marketing strategy PDF outline
See the details in the marketing audit PDF outline

Automation services

Campaign services

Other services

Make sure all individual services are marked as “No“ to get a correct quote for the complete service.
Service fee

We'll start working up to two days after we receive your submission.

Want to learn more about us before signing up? Book a free consultation with us.

How we consult

In consulting services, we're guided by three principles.

14-day Iterations

To keep things in order, we work in 14-day sprints. Each sprint has a clear deliverables in line with the service scope.

Weekly updates

Short e-mail or a quick call help you stay updated with the progress.

Clear metrics

We set metric goals and track our progress towards them.

Client header right image

The purpose of our consulting work

In consulting, we're inspired to help you build a marketing growth engine. We define growth engine as a set of highly automated marketing processes that deliver qualified leads in a predictable manner. You can hire us to build the growth engine from grounds up, audit or optimise the specific components of your current engine. We treat optimised Facebook Ads account as one such component. Learn more about our consulting work.

In particular, we offer marketing consulting services across strategy, automation, campaigns.

Quality first

We specialise is building marketing systems that help you generate highly engaged and qualified leads. Consider working with us on the cost-per-lead basis. We use an authored algorithm for instant quote of the cost of a specific lead profile. We only charge for leads that match your profile and pass quality control. We use 3 steps and 8 tools to ensure high lead quality. Take a look.

Grow with us

We've deployed and optimised over 60 Facebook Ads accounts both for startups as well as established companies in SaaS, real estate, software services, beauty, and education sectors. We've managed to provide thousands of engaged leads to our clients and helped them scale in a predictable manner. The chart below shows an actual leadcount growth strictly from our low-level campaign activities and high-level strategies. Take a look at our case studies and success stories.

Client Testimonials

Get in touch

Start a conversation on chat or schedule a call over Calendly. We want to hear from you and help you take your marketing to the next level!