We launched the first Pipedrive implementation package, Pipedrive Growth Accelerator, a few years ago. Since then, a lot has changed. We’ve rebu...
Pipedrive Case Study: UK’s Vyde moves to Pipedrive with Datomni’s Omni CDI analytics backend, gains instant deal valuation and cuts manual work
A London-based scaleup Vyde needed to switch from Monday.com to Pipedrive.com to accelerate deal processing, especially in terms of accurate deal valu...
Pipedrive Case study: UK-based financial advisory goes zero-to-one in operational efficiency with Datomni Pipedrive Booster
A UK-based financial advisory firm specializing in financial planning, investment, and pension management wanted to enhance operational efficiency by ...
Case study: ML for better customer experience and pop-up CTR optimization
Modern marketing has become highly intrusive. Conscious CEO’s want to keep their users loyal, and that’s where smart profiling comes into play. Op...
Case study: merging sales & marketing for faster growth with ActiveCampaign, scoring & Watson NLU API
A B2B client approached us with a myriad of problems stopping them from faster growth: the disintegration and lack of collaboration of sales and marke...
Single source of marketing truth (a few words about ETL, ELT, Simpson’s paradox, and BigQuery Data Transfer Service)
Data. The basis of modern marketing. On the one hand, it opens up an ocean of possibilities to optimize marketing activities, and on the other hand, i...
Google Data Studio 101: Hot or Not?
Data Studio. This Google tool for reporting and visualizing data has earned a reputation of being a game-changer in the data-driven marketing circles....
Data wants to be free. Step-by-step guide to get your marketing data from Analytics to BigQuery
What if you have a marketing question that you can’t easily answer using Google Analytics reports alone? For example, you may be interested in...
Real life data in Google Analytics (crushing the monolith)
Disclaimer: This article uses the deprecated version of Google Analytics, Universal Analytics. We are keeping it published because the key premises an...
Active Campaign: An unobjective guide to the best CRM for SMB
At Datomni, we help companies grow faster. Specialising in growth means that our job is to help our clients build an entire growth engine that can wor...
