When building your customer data infrastructure—even if you’re opting for the simplest approach by using a ready-to-go SaaS customer data platform...
GA4 and User ID: Why bother?
At Datomni, we believe that in today’s world of fragmented user journeys, robust user identification is key to achieving significant ROI from ma...
Pipedrive Chatbot & Live Chat: 10 actionable tips to maximize these lead generation powerhouses
Up until now, we’ve guided you through many aspects of Pipedrive implementation on our blog, such as creating a Pipedrive account structure, con...
Exploring the Pipedrive visibility groups feature: the key to data security and team efficiency
Just as the Pipedrive permission sets we covered in a separate article dictate what users can do, the Pipedrive visibility groups dictate what users o...
Pipedrive Insights reports: the complete guide with 50+ examples
You’ve built a strong Pipedrive account with solid account structure, tons of automations, and advanced security features. You’re likely i...
Pipedrive permission sets: a deep dive with 40+ permissions analyzed
There are several components of account security in Pipedrive: permission sets, visibility groups, security dashboard, and a few others. The two major...
Customer data platforms and infrastructures: 12 steps to high ROI
Almost every company, whether they realize it or not, has some form of customer data infrastructure, even if it’s just a Facebook Pixel or a GA4 tra...
Pipedrive automations: 40 high-ROI examples
Once you’ve created a robust Pipedrive account structure, the next step in your journey to maximizing ROI from Pipedrive is to implement automations...
Pipedrive implementation: a deep dive into a high-ROI account structure with 100+ examples
Our goal in our Pipedrive implementations is to help you get the maximum ROI from the platform. To achieve this, you need three things: A number of ri...
Snowplow Case Study: US-based Adapex, an Inc. 5000 company, runs Datomni’s Snowplow-based CDI to activate first-party data in LiveRamp at scale
An award-winning AdTech company, Adapex, needed to change its approach to capturing and processing event data due to the impending “cookie apoca...
