Qualified education leads

Approach, pricing, lead profiles, and results

Our approach to education lead generation

In education lead generation, the key to good results and quick lead-to-sale conversions is knowing the background of the lead and presenting education offers in the context of the current skill level and future plans of the prospect. Inbound marketing is typically the best and quickest way to achieve it. Using paid Twitter polls or Facebook quizzes for self-assessment, coupled with relevant e-mail automations and chatbots as well as LinkedIn's InMail outreach, can help you attract a lot of qualified leads fast. To date, we've acquired thousands of qualified leads for top education consultancies, agencies, and franchises. If being relevant and helpful to your prospects seems like a strategy you want to use to acquire qualified education leads, start working with us. Sign up and launch your education lead campaign in just a few steps.

Great Solutions

Define lead

Specify criteria for leads in terms of demography and engagement

Discover market analysis

Launch campaign

Sign up and start lead generation campaign

Discover innovative ideas

Grow faster

Turn leads into contracts and revenue

Pricing for custom lead profiles

Specify the desired profile of education leads. Instantly get a quote for the leads of this profile. Sign up, start your campaign for free and pay only for the leads that match your profile.

Is sales call a requirement for your leads to fullfil before being passed on to your sales team?

Customer background

We ask for this because the your company parameters influence lead acquisition cost

The larger the number of clients, the lower the cost of acquisition
The higher the current reach, the lower the cost of acquisition
The more experienced the instructors, the lower the cost of acquisition
Presence of public figures among your instructors can reduce lead acquisition cost
The greater the familiarity with the brand, the lower the cost of acquisition
Additional signup incentives accepted in your company:
Significant signup discount can influence the lead’s chance of conversion.
Long-term operations enforces trust to your brand


Choose the lead payment scheme that best matches your needs.

Campaign budget summary

Total, all-inclusive budget to generate the set quantity of leads that match the profile.

Total budget

Sign up to start acquiring leads that match your profile.

Need some help creating your lead profile? Schedule a call with us!

Pricing for predefined lead profiles

If you're not absolutely sure about your own lead criteria, we encourage you to use our ready-made lead profiles. Campaigns for predefined leads are launched within 7 days (instead of 14 as in custom lead profile campaigns). As always, the lead cost is flat and already includes media buying. You only pay for leads that match the profile and have passed the quality control.

Parents of 3-8 year olds looking for private kindergartens and primary schools (Eastern Europe)

€89 per lead

University graduates with a few years of work experience, switching careers to IT and looking for professional IT courses (Eastern Europe)

€132 per lead

University graduates with a few years of work experience, switching careers to IT and looking for professional IT courses (Western Europe / USA)

€190 per lead

Parents of the secondary school students, or students themselves, looking for support in admissions to overseas universities (Central and Eastern Europe)

€58 per lead

University students looking for advanced English courses (Central and Eastern Europe)

€44 per lead

Senior IT specialists looking for professional and advanced IT courses (Central and Eastern Europe)

€56 per lead

3 rules of cooperation

There are three things you need to keep in mind working with us. Take a look below.

7 or 14 days

We deploy your inbound lead generation campaign within 7 days (predefined lead profile) or 14 days (custom lead profile). That's how much time we need to create the content and set up campaigns.

5 leads

We invoice you for every 5 qualified leads, after they've been sent to you. If the campaign fails to deliver leads or delivers unqualified leads, you don't pay anything. If you think you've received a substandard lead which does not meet the criteria, we'll ask you to report it. If our review confirms your complaint, we won't invoice the faulty lead.

10 days

Qualification period typically takes 7-10 days. That's how long it takes for a cold prospect to engage with content, become a qualified lead, and be sent to you. The leads that bounce along the way or don't start engaging will not be sent.

Client header right image

Relevancy and value

Every lead walks a long journey before it completely fulfills the criteria. Our focus is on making this journey a relevant experience that adds value. Check one of our sample strategies and learn more about our approach to lead generation.

Take a look at channels, contents, and tactics typically used in our education lead generation strategies and campaigns.


LinkedIn (InMail, Sponsored Content), Facebook (Lead Ads, Boosting, Banners, Canvas, Messenger), Google Ads (Lead Ads, Text and Banners, Local Search Ads), Twitter (Promoted Tweets, First View, Website Cards, DM Card), Snap Ads, Instagram (Stories, Newsfeed), Youtube (Overlay, Bumper)


Checklists, online video tours, booking calendars, open day invitations, landing pages, PDF and video case studies with testimonials, quizzes and polls, customer success stories


E-mail marketing, SMS marketing, push notifications, message sequences, chatbots, remarketing

Quality first

High lead engagement without a clear match with your lead criteria is noise. That's why we only charge for leads that match your profile and pass our quality control. We use 3 steps and 8 tools to ensure high lead quality. Take a look.

Grow with us

Inflow of quality leads is critical for stable growth. We've managed to provide thousands of engaged leads to our clients - educational agencies, kindergarten and beauty franchises, asesthethic medicine clinics, startups, software houses and enterprises, and helped them scale in a predictable manner. The chart you see shows an actual leadcount growth strictly from our campaigns for one of the clients. Read up on more success stories!

Client Testimonials